Better Title tags for SEO & Accessibility

As many professional SEO people already know, Web accessibility and SEO are often tied together. Those area of expertise are just starting to hit mainstream Web Development if we can say so. Moving forward to develop better website, search engine optimization knowledge and more recently accessibility are important assets. Let see how title tags and headings can both add context to your site. Helping users with disabilities (can be extend to all users) and search engines getting more out of your website.

  • One of the most important data for people with disabilities is the title tag which is also one of the top ranking factor according to SEOs.
  • The title tag should be as informative as possible on what content the end user will find on that particular page, reuse important keywords that are relevant. Sounds easy, but keep in mind all the others principles it often get tricky.
  • The title tag should be also unique for every page of the site, avoid duplicate title tag which are confusing for users and to some extend for search engine. Duplicate content is still a major issue in SEO. Limit yourself to 65 characters including white spaces.
  • The second most useful element for Accessibility is the first level heading, which is used as a navigation tools to skip block of content. It also give meaning to the content of the page for the user and the search engine, it’s often very similar to the title tag which isn’t a problem if you follow the next recommendation.
  • Keep title tag and headings as short as possible starting with the most useful relevant first. Title tags should length less than 65 characters (including spaces) and about 80 for headings. 80 characters is also a recommended length for a normal line of text on a Website.

Hope you find these useful.

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6 Comments

  1. Posted April 14, 2009 at 10:40 AM | Permalink

    Thanks Sam for those precious informations.

    It s nice to get some tips related to the website’s opitmization.

    Now things have changed, and it s does not matter how nice can be a website if it s not optimized and it’s really hard to make people understand this point.

    Nice doesn’t mean powerful ! This is the point !

    Hope you will keep on this way.

  2. Posted June 2, 2009 at 8:03 PM | Permalink

    (about a website) Nice doesn’t mean powerful ! This is the point ! http://bit.ly/JVnpg

  3. Posted July 29, 2009 at 4:39 AM | Permalink

    I am also in SEO field so i know how important is title tag.
    This post really helps people for their work.
    Thanks for adding this post here……..

  4. Posted August 3, 2009 at 7:16 PM | Permalink

    @MindSix 65 characters – shameless plug http://tr.im/vkjJ

  5. Posted August 3, 2009 at 7:20 PM | Permalink

    Better Title tags for SEO & Accessibility http://tr.im/vkjJ (via @SammyQc)

  6. Posted August 3, 2009 at 7:28 PM | Permalink

    @SammyQc je savais bien que tu avais une excellente opinion sur la rédaction d’un bon titre de document Web! ;) ( http://tr.im/vkjJ )

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