As many professional SEO people already know, Web accessibility and SEO are often tied together. Those area of expertise are just starting to hit mainstream Web Development if we can say so. Moving forward to develop better website, search engine optimization knowledge and more recently accessibility are important assets. Let see how title tags and headings can both add context to your site. Read More
Display Advertising is having a hard time these days with raise of text related advertising and search advertising, and I have jump in that bandwagon too. So this post about display advertising by Fred Wilson really make me see things more globally.
More importantly, it open the discussion about how we price banner/display advertising and how the current model could be broken.
I will definitely see a strategy like going for banner advertising in your niche starting with a big chunk of budget and going toward a more SEO-PPC tactics over the months expecting a 80-20 shift over a 6 month period.
Great post as a reminder that display advertising is still and need to be an important part of the total eMarketing package.
Approaching the incredible 500th follower pretty quick on Twitter, I had the crazy idea to make a little and fun contest 
A quick and easy contest for all my followers. How to enter and win ?
I predict @sammyQc 500th follower at 9:99PM february 99th. Predict and Win http://is.gd/jzcM #sammyContest
Price ? 50$ CAD (50$ for 500 followers ) on Amazon.ca gift certificate, or on your local Amazon store.
The iTunes Store officially reach more than 20 000 applications available this week, it took 6 month to do the first 10k and another 3 month to break the 20k so how long until 100k applications ?
It’s already crazy the choice you have, sure a lot of those applications are worthless, the need for 69 farting applications is hard to explain. But the amount of applications, a lot of them free, give the opportunity for everyone to have the mobile device they want. Of course non authorized applications can extend far beyond the default settings what you can do with your phone. Cydia Applications for example give you access to a lot of tweaking but get ready for a wild ride.
The number of applications available, the ease of use of them (and of course of the OS) is a revolution in the mobile world, creating a sustainable strong platform. Read More
A new year started and with it came a new job position for me. As a fact I have been pretty quiet over there at my blog, without any substantial information about my move. Twitter and Facebook have been an incredible way to start rumors and give very fresh info to my friends, contacts, followers and peers. But No Twitter will not take the place of this blog, it just took away a lot of my energy from developing and writing for it. After more than 18 months on Twitter I start feeling that sometimes my thoughts, ideas and opinions could have a greater impact in the intertubes. Don’t get me wrong I’m really not aiming for fame, but you know just get heard. But as this blog traffic goes so far it doesn’t emerge as something with a decent readership…yes this default layout and erratic blog post should be the reason. So Twitter give me the interaction that I need especially with a lot of great folks in the Montreal Web scene. But I realize that a blog post push you to your limit, in a very different way than a tweet, you need to write down your ideas, to develop them. That’s something I really need to do more and it’s only with a blog that it be achieve. Ok Now you know one of my 09 resolutions.
Twitter has been pretty addictive lately but I think it’s important to take more than 140 characters to recap all that and to know why I’m still using it. So here is a reminder of why I use it, maybe it’s the same thing for you, I’m curious.
It’s a pretty good news filter, as much as you control who you are following, Twitter can be used to filter news and bits of information people you follow will give to the stream. Adding to that tools like Hashtags and MrTweet and you can fine tune it pretty easily.
You just ask a question to your network of followers and by extension the Twitter universe and boom you can get instant feedback. And as opposed to the email, it’s instantly on the web, open for everyone to converse. I usually get 2-3 answer in the next hour but I have a pretty small network and of course bigger your network is, more this feature is a key for you. Read More
Marketing people using medias to make us buy and think in a certain way have always used communication. Nothing is new here, and yes, it’s a good thing as we now live in a time where everyone can be a media outlet. With industrial media also referred as traditional media, marketers were able to control the production to get global reach. Media production required high cost and specialized skills and training. Not true anymore with the Internet and social media. It’s been years we have been saying that, preaching and educating marketers how to fit in that new paradigm. Marketers need to let the information go its way without any control of the result and more importantly lets the masses take control of the information.
Social media is primarily Internet- and mobile-based tools for sharing and discussing information among human beings. [..] Wikipedia
As one of the hottest buzzwords of 2008, I thought it would be great to see how big companies are actually using it in a bad way. Maybe they are just unaware of their web presence; maybe they get bad advice from their web design and marketing department or most likely a mix of both.
Let see how it turns out for Mercedes Benz Canada with their micro site for the Bluetec campaign. It’s should be pointed out that I barely know anything more about this Bluetec thingy… Read More
Originally launched on July 11th, the App Store have reach the 10k applications that can be downloaded. With around 25% of them for free this is plenty of them to fill your shiny iPhone. That’s pretty amazing taking into consideration that the iPhone hardware limit you to 144 applications… which I wont rant about, its pretty decent for a 600 mhz machine (under clocked around 440mhz).
As I said in July the Application are the killer app (literally) of the iPhone and it success can’t be denied as it’s now the third most sold cellphone in the US. The future of the iPhone is exciting, not only a cellphone or even a smartphone but a new platform 
Appstore Application Analytics for November 30th 2008
My humble top applications I’m using almost everyday: Read More
The yesterday rumors were right about the upcoming 2.2 firmware update for the iPhone and the iPod Touch. With the yesterday release of a small iTunes 8.0.2 update, the chance of this 2.2 release was greatly anticipated by website such as macrumors. One of the best blog covering all about mac stuff, from a very dedicated blogger. They are primarily known for their great Mac Buyer’s Guide, the guide to check every time you want to buy apple products.
www.samuellavoie.com on Safari iPhone 2.2
Don’t forget to check out the new Google Mobile App with Voice recognition… it’s simply amazing. Yes I’m a big fan of the iPhone (and my MacbookPro and my Cinema Display) and you should expect more blog post about my switch to the Apple side in the near future
Web Marketing Event in Montreal
Webcom Montreal 2009
Communication, Marketing & IT Professionals and Decision-Makers meet at the International Web Conference Webcom Montreal on Wednesday May 13th to discuss about Digital Identity, Innovation and Economic Development.
For a third time, I’ll attend the Webcom event on May 13th. Why? It’s one of the most popular (if not the most) events in Montreal about Web Marketing and Web communication where a lot of decision maker gather together for keynotes, panels, talks and hand shaking.
The event is a bit pricey at $499 for the day, but for speakers from Google, Yahoo! and Sales Forces and 500 people from the Web and marketing it’s one of a kind in Quebec. Note that members of the W3Quebec and other Non profit organization have a 15% discount.
7th edition already planned
Next edition, in October 2009, will still take place at the same venue in Montreal and should again bring in around 500 attendees. It mostly targets communication and marketing people interested in web and all things digital.