Edit: July 2012 – new GAIQ Test released by Google
I have passed my Google Analytics Individual Qualification (IQ) test on 31 December 2009. It has been on my to-do list since it was announced earlier this year. Happy that I’ve been able to check that out of my to-do for the new coming year, with a respectable score of 91%.
You can view my Google Analytics IQ Certification and my online test records.
The Google Analytics Individual Qualification is a proof of proficiency in Google Analytics that is available to any individual who has passed the Google Analytics IQ test.
The difference between the Google Analytics IQ and Qualified Company is a bit fuzzy. The Certification isn’t easy, you better be ready even if the Conversion University videos seems very straight forward. Still it’s a way less arduous process than companies goes through for the Google Analytics Consultant. DJ Kennedy has some suggestion to help circumvent this Google Analytics program issue.
Tips for the Google Analytics IQ Certification Exam
Have another browser window opened with these resources that you’ll need during the Exam. As you have 90 minutes (can be paused) to answer the 70 questions get ready with the Google Analytics IQ Lessons videos.
- Open your Analytics account
- Regular Expression Tool
- Google Analytics Support Page
Finally you need to score at least 75%. Edit February 2010: Google raised the bar to 80% which is a good news overall.
Other Google Analytics resources
- Avinash Kaushik with his Web Analytics an hour a day and his new book Web Analytics 2.0
- The Web Analytics Association leads, unites and fosters the interests of industry practitioners, vendors, consultants
- For WordPress site owner, the Google Analyticator plugin supports event tracking with outbound links and more advanced tracking code Google provides.
- You can also follow @GoogleAnalytics and myself @sammyQc

Yesterday I finally Passed the Google Analytics IQ Certification
http://tr.im/J7WM
Passed the Google Analytics IQ Certification… http://bit.ly/7OpKjI
Welcome in the club Sam
Hey, congrats Sam!!!
Wow! I’ll just pass the exam! thank you for your help!
Thanks Sam !
Your post is really helpful to have success for the certification ! I’ve got 91% too !
Thks Again
You’re welcome buddy, welcome to the GAIQ club
Congrats Samuel, great post.
I have written an article with tips for taking the test too, including information about the exam, most important topics to prepare, and key resources. I thought it could be useful for others so I wanted to share it:
Tips for taking the Google Analytics Individual Qualification test
Cheers,
Antonio
Thanks for the tips! This is my goal before the year ends. I have to pass the certification. Wish me luck.
As a part of my 2011 corporate development goals I have to earn a Google Analytics Individual Qualification. Can someone give me an idea of what goes into the qualification? How many webcasts/videos do I have to watch, what is the time commitment, how many months/weeks will it take, etc.
Thanks!
can anyone suggest a tutorial outside of google on regex?
@colin here is a quick list of Regex you can use with Google Analytics:
. match any single character
* match zero or more of the previous items
+ match one or more of the previous items
? match zero or one of the previous items
() remember contents of parenthesis as item
[] match one item in this list
- create a range in a list
| or
^ match to the beginning of the field
$ match to the end of the field
\ escape any of the above
I just passed mine too.
Advice for test takers… read the question twice, and keep in mind Google panders a little to their analytics package.
The questions are more conceptual than rote memorization. Breeze up and understand the concepts…
Also, look for a coupon codes like ‘PerformanceMarketing’ to reduce test cost during payment phase.
Hope this helps a little bit!
Hello,
Nice post. Can I have some of questions regarding Google Analytics IQ Certification?
Sure. Hit me up on Twitter @sammyQc or through the contact form http://www.samuellavoie.com/contact (so that it bypass spam)
First of all congratulations for getting certifed
.Am going to write the exam in coming days soon.Thanks for the information.