My Twitter Two Year Anniversary

It’s my 2 year twitterversary today and I took the time to think about my presence there.

So I have been using this web service called a social tool, Twitter for more than 24 straight months. Beside the fact that I’ve been using it for 2 years is freaking me, it’s been a nice ride so far with lots of positive outcomes :)

More seriously, when I joined:

  • Celebrities were still not on it.
  • Quebecers were very few on it.
  • It was basically geeks, programmers and Internet ninjas.

Continue reading My Twitter Two Year Anniversary

What features make you use Twitter for months

Twitter has been pretty addictive lately but I think it’s important to take more than 140 characters to recap all that and to know why I’m still using it. So here is a reminder of why I use it, maybe it’s the same thing for you, I’m curious.

It bring you valuable information

It’s a pretty good news filter, as much as you control who you are following, Twitter can be used to filter news and bits of information people you follow will give to the stream. Adding to that tools like Hashtags and MrTweet and you can fine tune it pretty easily.

It give you near instant feedback

You just ask a question to your network of followers and by extension the Twitter universe and boom you can get instant feedback. And as opposed to the email, it’s instantly on the web, open for everyone to converse. I usually get 2-3 answer in the next hour but I have a pretty small network and of course bigger your network is, more this feature is a key for you. Continue reading What features make you use Twitter for months

How to NOT use Social Media

Marketing people using medias to make us buy and think in a certain way have always used communication. Nothing is new here, and yes, it’s a good thing as we now live in a time where everyone can be a media outlet. With industrial media also referred as traditional media, marketers were able to control the production to get global reach. Media production required high cost and specialized skills and training. Not true anymore with the Internet and social media. It’s been years we have been saying that, preaching and educating marketers how to fit in that new paradigm. Marketers need to let the information go its way without any control of the result and more importantly lets the masses take control of the information.

Social media is primarily Internet- and mobile-based tools for sharing and discussing information among human beings. [..] Wikipedia

As one of the hottest buzzwords of 2008, I thought it would be great to see how big companies are actually using it in a bad way. Maybe they are just unaware of their web presence; maybe they get bad advice from their web design and marketing department or most likely a mix of both.

Let see how it turns out for Mercedes Benz Canada with their micro site for the Bluetec campaign. It’s should be pointed out that I barely know anything more about this Bluetec thingy… Continue reading How to NOT use Social Media

How to Own the SERPs

Personal Branding is something too much people, even in the Marketing space, are missing to play with. First you need to realize that people will search for you whatever you do against it. There’s no place to hide on the Internets so why not use this powerful tool to promote yourself, your passions or whatever that make sense for you.

So the goal is to have all the Google results related to you when people are searching for you. Can be done also for a company, an association, etc. So let me tell you the secret! after the break.

Personal Branding in Google

samuel lavoie query on
samuel lavoie query on

The trick to Own the SERPs

If you’re not able to take the time and only want a quick fix, there’s not, like for SEO and this site isn’t for you, really.
So be part of your community of interest, have a presence in those places and be heard. This is commonly name as Social Media, but really its just like in real life; making connections and enter conversations.

This personal blog is of course one of my ways to be heard and as you can see with this google query there’s plenty of them ;) What’s yours?

What to expect from Digg in the near future

A quick post about some of the new features coming out the #2 Digg Town hall and my personal thought :

  • Announcement of a more integrated Facebook feature, integrated friends.
  • They are currently working on a new comment system. What? another redesign, I found the current one really usable.
  • Digg may implement a new system to manage micro communities inside the digg website, to more reflect the digg diversity. Thats the feature I’m personally looking too, I’m eager to see any Mixx community functionality.
  • They say that they are not working on word or url specific that user may filter, but they are working on a NSFW filter.
  • The upcoming section will have major improvements to boost the usability in the next few months, right now there’s too much submissions to go through. It will display more targeted submissions based on your and your friends activity. Again this kind of feature can boost micro community.
  • They are testing a new version for the anti dupe detector. Will detect dupes before you even fill the form for the title and description. Great feature. So they will crawl your url .. can be extend to some anti spam features too maybe with DOM inspection…
  • They are working for podcast and videos sections integration. Great! podcast are just dying right now, sadly.

That’s it : )

edit : the new comment system is up since few days and its blazing fast, great improvements in speed. All the highlights on the Digg Blog.